About Our Team

Jerry Moss

Website Developer, SEO, SEM

I’m a professional website consultant with extensive experience managing and developing on medium to large-scale website projects. I have an established track record of managing cross-functional teams and serving as a Project Manager for all sorts of websites, including major overhauls of large-scale corporate websites.

I've been developing websites for small businesses for over 20 years and have many years of experience integrating various Content Management Systems, based on customer needs, with a focus on Mobile Responsive.

  • WordPress
  • Kentico
  • Joomla
  • OpenCart
  • Magento
  • WooCommerce
  • WooCommerce Bookings

I'm also SEMrush Certified for SEO and have all their tools at my disposal, including SEM and PPC for Social Media & Ad Campaigns.

Zak LaCrosse

Design, Photography & Advertising Developer

Zak LaCrosse has served clients working in the creative industries for over 24 years as a professionally trained graphic designer, photographer, and art director. He has had the privilege of developing brands, online assets and websites, as well as creating advertising and photography for BAKA Enterprises, Inc. since 2009.

Zak utilizes his BA in Communication Design from Milwaukee Institute of Art and Design and years in the printing and design fields to specialize in project management, brand control, commercial printing, as well as real estate, commercial & product photography. He has also included a focus on website development, front end design, management, and user experiences.


Erica Rubach

Marketing Strategy Consultant

Erica Rubach is a Co-Founder of EMME Solutions, a marketing consulting & branded content firm. She has over 25 years of experience in the media industry with an exclusive focus on developing and producing campaigns and programming that support cause related initiatives. With both corporate and entrepreneurial experience, she has held senior leadership positions at NBC Universal, both locally and nationally, and founded 3 small businesses.
Her work has always been driven by her passion for helping others, including the development of multi-media campaigns to combat child hunger in the US, public educator recognition and school supply drives, adoption for kids with special needs, military veterans issues, and providing free legal services for abused and neglected children, among many others.

She specializes in connecting non-profit organizations with corporate sponsors to provide campaign funding and support, establishing media partnerships and producing award winning creative to deliver the message when and where it will drive change.

Erica serves on the board of directors for The Reach Institute, a non-profit that trains pediatricians in children’s mental healthcare. She was named Top 100 Marketer of the Year in 2020 by MadCon, and won a 2021 NY Emmy Award for her work as a producer on the television special "Side by Side: A Celebration of Service". She lives with her two daughters in Wilmington, Delaware.